The Grade – 11 students of the Accountancy, Business, and Management (ABM) strand of Sacred Heart School – Ateneo de Cebu taking up Principles of Marketing and Research in Daily Life 1 will be organizing the 1st Marketing Expo on 17 March 2017, Friday, 8:00am – 5:00pm at the Pope Francis Servant Leadership Hall, Eduardo J. Aboitiz Senior High School Building, Sacred Heart School – Ateneo de Cebu.

The 1st Marketing Expo is a student-led event anchored on the theme of “The purpose of any business is to love people, to serve people, and to bless people”. Guided by this theme, the Expo aims to integrate framework for 21st century learning to produce effective citizens in a domestic and global economy that are lifelong learner, holistically developed, globally-oriented, and locally grounded.

In preparation for the Expo, the twenty eight (28) businesses owned and managed by ABM students conducted a 5-Day Income Generating Project (IGP) within the school in order to make the event possible. Furthermore, the 1st Marketing Expo decided to partner with Indiana Aerospace University, Wilkris Appliance Corporation, Suki Trading Corporation, Cebu Quality Electroplating, Kublai Khan, Mineski Portal, All About Shrimp, ACE Penzionne, CAC Accounting and Law, Buenaventura Law Offices, Baked Company, and Asian College of Technology. Guided by the 1st Marketing Expo theme, the profit will be donated to the Social Involvement Office to support the student-formation program of the school.

Mrs. Annie F. Abucay, Assistant Principal of SHS-AdC Senior High School said, “Let this be a keystone for your success in future learning, work and life. Let this further engage and inspire you to connect learning with real-life problems and issues. Through this event, may you be inspired to gain skills,  learn, re-learn, and be more responsible citizens, contributors, and innovators.”

The Expo also highlights the launching of Prime Magazine, the official publication of senior high school of Sacred Heart School – Ateneo de Cebu. Aside from the school magazine, Business Mirror will also be an official media partner.

Business experts/gurus/leaders such as Mr. Michael Karlo Lim (Marketing Director of Sugbo Mercado), Ms. Jane Jacqueline P. Vestil (Google Certified Trainer of AppsEvents.com), Mr. Angel Flor D. Narvasa (Team Leader at Telstra), and Ms. Jodelyn May G. Seno (Director of 80/20 Resource Solutions & Consultancy, Inc.) are invited as guest speakers in the Plenary Session at Pope Francis Servant Leadership Hall. In line with this, ABM or GAS students from Canduman National High School are also invited to have a contemplative experience.

Alumni, parents, students and teachers are welcome to join our ABM students as they once again showcase their own enterprises through a Trade Fair on March 17, 2017, 1:30pm to 5:00pm, at the ground floor of Eduardo J. Aboitiz Senior High School Building.